Turn the videos you collect into polished, branded content—right inside VideoPeel.
At VideoPeel, we help organizations collect video from real people, understand what those videos reveal, and put that video to work. Now we're making it even easier to turn the videos you collect into content you can use. We're excited to introduce Video Editing & Branding in VideoPeel—a powerful new set of features that lets you add your logo, titles, captions, and translations directly to the videos you collect. Whether you're interviewing candidates, gathering employee feedback, conducting customer research, collecting customer stories, or evaluating students, you can now create polished, consistently branded versions of your videos without leaving VideoPeel.
VideoPeel now allows you to add:
Simply go to your Media tab and open the video you want to customize. From there, add your logo and title and combine them with captions or translations. You can create your configuration from scratch or select a preset configuration you've already created, making it easy to maintain consistent branding across hundreds—or even thousands—of videos. Once you've selected your options, VideoPeel creates a new version with those elements burned directly into the video. No separate editing software. No downloading, editing, exporting, and uploading again.
Your original video is always preserved. Every edited version you create stays connected to the original submission inside your Media tab. That means you can create multiple versions of the same video for different audiences, teams, channels, or purposes while keeping everything organized in one place. For example, you could create one version with a title for an internal presentation, another with captions for social media, and another with translated captions for an international audience.
Collect the video once. Create the versions you need.
Video editing is often associated with marketing content, but organizations are collecting video across many different parts of their business. That's where this new capability becomes especially powerful.
Organizations can use VideoPeel to collect video interviews and assess candidates for attributes such as language proficiency, confidence, communication, behaviors, and other defined criteria.
Now those videos can also be standardized for internal review. Add your company branding, use titles to identify the interview, role, question, or assessment, and add captions or translations to make candidate responses easier for distributed hiring teams to review. This creates a more consistent video assessment experience across recruiters, hiring managers, departments, and locations.
VideoPeel can help organizations collect and analyze employee video for engagement, safety, development, feedback, internal research, and other employee experience initiatives.
Video Editing & Branding makes those videos easier to organize, present, and share. Add titles to identify a program, question, department, or initiative. Apply consistent company branding. Add captions for accessibility or translations for global teams. A raw employee submission can become a polished piece of content for leadership presentations, internal communications, training programs, or company-wide initiatives.
Customer video can provide something traditional surveys and analytics often can't: the ability to see and hear the customer experience directly from the customer.
VideoPeel can help organizations assess customer experience, purchase intent, NPS, product feedback, market research, and other customer insights. And sometimes those same videos contain incredible stories worth sharing. With Video Editing & Branding, a customer research response can become a branded customer story, testimonial, case study clip, social asset, or website video. Add your logo. Give the story context with a title. Add captions. Translate it for additional markets.
This is where Video Intelligence and UGC come together: understand what customers are telling you, identify the most valuable stories, and turn the right videos into content that can help grow your business.
VideoPeel can also be used to collect video assessments from students and learners to evaluate accuracy, comprehension, demonstration, communication, and other learning outcomes.
Organizations can add titles to identify an assessment, course, skill, or exercise; include captions and translations; and apply consistent branding across submitted videos. This can be particularly valuable for education, certification, language learning, professional development, and skills-based training programs where demonstrating knowledge or ability on video provides insight that a multiple-choice assessment simply can't.
Once your edited video has been created, you decide what happens next. Choose the version you want to download, send it to your Video Library, or publish it through your VideoPeel Wall or Carousel plugins. That creates a much simpler workflow:
Collect → Understand → Edit → Publish
Instead of moving videos between multiple platforms, your team can manage more of the video lifecycle directly inside VideoPeel.
This new capability is another important part of the larger VideoPeel vision. We're building a Video Intelligence Platform that helps organizations do more than collect video. VideoPeel helps you:
Collect video from the people who matter to your organization.
Understand people by using video assessments and AI-powered analysis to uncover insights that are difficult to capture through forms, surveys, and other traditional data.
Turn insights into action by identifying the people, responses, stories, and moments that matter.
Create content by transforming the best videos into polished, branded, captioned, and translated assets.
Grow by putting those insights and videos to work across hiring, employee experience, customer intelligence, marketing, training, and education.
One platform. One video. Multiple ways to create value.
Our vision for VideoPeel can be summarized in three ideas:
Collect Video. Understand People. Grow.
Video Editing & Branding brings another important piece of that vision into the platform. Whether you're assessing a candidate, listening to an employee, understanding a customer, evaluating a student, or turning an authentic story into UGC, VideoPeel helps you take video from submission to intelligence to action. And now, when a video deserves to be shared, you can make it ready to use without ever leaving VideoPeel.
Video Editing & Branding is now available in VideoPeel.
Head to your Media tab, open a video, and start creating your first branded version.

Introducing VideoPeel: The Video Intelligence PlatformVideoPeel enables enterprises to collect, assess, understand, and activate video at scale.It starts with a simple link. Invite customers, candidates, employees, learners, research participants, or other audiences to respond on video—without downloading an app or creating an account. Then VideoPeel AI helps turn those videos into something useful.Intelligence you can use to make better decisions.Assessments you can use to understand people and performance.Content you can use to tell authentic stories and grow your brand.Instead of simply collecting video, VideoPeel creates a new source of intelligence and content from the people who matter most to your organization.
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